Impact of Global Slowdown on Auto Industry- Ravi Kanth, MD TataMotors
Delivering a keynote address at L'attitude, a B-School Festival organized by Great Lakes, Mr Ravi Kanth, MD of TataMotors stated Auto Industry is not new to slowdown. This time the magnitude of slowdown in unimaginable. Started with US, Europe, Australia and now Asia. Auto Gaints in US want to be bailed out. Toyota declaring likely loses being posted in this years Financial Statements. Today we have seen tremendous changes and quick adaptability to those changes. In the history, we always had witnessed Cycles of growth and slowdown in the Auto Industry. India is not an exception to this except that this cyclicality is super imposed on the growth path. 10 years back we suffered 500 Crore losses. Heavy Commercial vehicles had huge cyclicality ranging from + (50 - 60 %) and light vehicles had + (25 - 30 %) .
We have worked on it and we have introduced a light commercial vehicle. Passenger cars have less amplitude. We have also worked on Portfolio of Geographies. As a result our exports went up by 14%.

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